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Once indexed, the blog provides a unique search result for your business. • Quality back links from your blog to your business website may raise the website’s search engine ranking. com, might help generate local search results. Hosting your blog on a separate domain may seem ideal, but it does have 44 Entrepreneur + July 2010 drawbacks: Maintaining separate sites requires more time and effort, and any inconsistencies between the two sites could cause brand confusion. Also, the new blog must build its own search engine authority starting from scratch.

The mobile coupon solutions startup he founded with veteran software developer August Trometer. Already downloaded by more than a million iPhone and iPod touch users since launching in June 2009, the free GPS-based Yowza!! application identifies special offers and discounts within a consumer’s immediate vicinity. Merchants work with the company to tailor deals, and cashiers redeem the Yowza!! barcode no differently than they would scan a traditional paper coupon. Grunberg formulated the Yowza!!

Gossip Girl” has filmed there, and this year’s East Coast Oscar party was staged there, so the crowd has a properly starry mix of youth and gravitas. Plus the hotel itself attracts an elegant international clientele (no tripping over wheelie bags if you enter through the lobby). The designers retained the room’s late-1800s detailing, with a vaulted ceiling multiple stories up, but added the perfect oval bar to maximize people-watching. Tables line the walls and fill a second room; all can be reserved.

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Entrepreneur - July 2010 by Entrepreneur Mag


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